How Much Does a New Life Sciences Website Cost? Why $100,000 is a Bargain.

There’s a sequence of questions we get asked the most when we are scoping out a new life sciences website. It goes something like this:

Client: “So how much does a website generally cost?”
Us: “Generally speaking, around the $100,000 range.”
Client: “For a website?”

The truth of the matter is that, yes, $100,000 is a lot of money. The other truth is that this is an absolute steal for the amount of value and return on investment a high-quality website brings to your company.

HERE’S WHY:

1) Your website is your full-time employee. Imagine her name is Jennifer. Here is everything she will be doing for your company.

• Jennifer works 24/7, 365. She never sleeps, eats, and only has one purpose in life: talking to your customers and promoting your business.
• Jennifer is your ideal saleswoman. She knows every detail about your business and presents it perfectly through continually improving testing.
• Jennifer can speak to hundreds of interested leads every day, simultaneously.
• Jennifer can speak multiple languages fluently and travels to any region of the earth without expensing hotels, food, and entertainment.
• Jennifer can accept payments instantly online and link it to your accounting team.
• Jennifer can deliver interested leads directly to into the inboxes of your sales team.
• Jennifer can store all of your past customer’s data as well as pass it through to a CRM platform.

We could go on and on about everything else Jennifer can do, however, the most important part is that: her costs are extremely low. Hypothetically, if we said your company employed her for 5 years, this means her salary would only be $20,000 per year no matter how many extra customers she is bringing on or communicating with.